Sunderland AFC chiefs discuss Stadium of Light concert plans in meeting with fan groups

It is hoped the Stadium of Light will once again stage concerts next year, club bosses have revealed.

By Richard Mennear
Tuesday, 1st June 2021, 9:40 pm

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Sunderland’s chief operating officer Steve Davison (SD) recently met with Sunderland supporter groups, including Red and White Army, along with sporting director Kristjaan Speakman and head of supporter engagement Chris Waters on May 26 at the Stadium of Light to discuss a range of club issues.

Football finances, the club structure and strategy were all on the agenda for the meeting, which are held regularly with fan groups throughout the course of the season.

The Stadium of Light.

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It read: “Concerts are being secured for next year. Promoters are keen to come as the stadium is well suited to hosting concerts. Engagement from across the city is a key component of this.”

In June 2019, the Stadium of Light hosted the Spice Girls, the event hailed a success.

The show was the 20th concert to be staged at the Stadium of Light in 10 years.

The minutes also revealed that approximately 21,000 season tickets have been purchased for next season.

The minutes added: “SD is happy with how the season card campaign went, there are approximately 21,000 purchased for next season.

"Hospitality sales have gone very well. There has been less engagement with younger fans and this is in common with many other clubs and a hangover from the pandemic / streaming views.”

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