The flip of a coin: Beating the odds of the 50/50 success of selling your house in Sunderland

According to recent analysis shared by estate agent Reed Rains, the chances of selling are only about 50 : 50. Almost half of all properties listed for sale end up being withdrawn leaving their owners frustrated.

So, how do you tip the odds in your favour? We spoke to Chris Hodgkinson, Managing Director of property buying specialist House Buyer Bureau.

The first, and most crucial, step is realistic pricing. Analysis by Zoopla highlighted that properties that are overvalued take two months longer to sell than ones priced correctly from the outset.

Chris says: “When you get an estate agent out to value your house you must remember they want you to choose them, so they are likely to give you a higher valuation to win your business.

“Rather than ask them how much your house is worth, you would be better asking them what price you’d have to set to sell it in two months, as this will get you a realistic price”.

Presentation is key

First impressions matter. Declutter, clean thoroughly, and make any necessary repairs.

A fresh coat of paint, well-maintained garden, and a welcoming atmosphere can make a huge difference to potential buyers.

Chris says: “If you want to get the best price for your house you must put the effort and investment in to show it off.

“Ideally you want to have multiple bidders interested as this will help keep the sale price high. Repairs, decoration and tidying can cost a few thousand, but the hope is that you make this back in the sale price.”

Work with your agent. Don’t rely on your estate agent to do all the work. You must be prepared to host viewings at short notice and be flexible with viewing times.

Chris says: “Be prepared to chase your estate agent for updates and feedback as they don’t always give it.

“Remember, no one will care more about getting your house sold than you do. The individual agent will be on commission, but if the agency is only getting 1.5% then each extra £10,000 on the asking price is only worth £150 to the company and far less to the individual.

“They may not be as motivated as you think.”

Be prepared for negotiation

Few sales go through at the initial asking price so be prepared to negotiate. Chris says: “Most buyers will try and negotiate, either upfront or after the survey has been done.

“When this happens, consider the overall package, not just the price. It might be worth accepting a lower offer from a buyer who can move quickly and is paying cash, as there is much less chance the sale will fall through.”

However, even with meticulous planning and execution, the traditional sales process can be unpredictable and time-consuming. It can take months to find a buyer, navigate the legal complexities, and complete the sale. During this time, you face uncertainty, potential delays, and the risk of the sale falling through.

This is where a property buying professional like House Buyer Bureau can offer a solution for those who want control, certainty, and speed.

Chris says: “For many sellers, the traditional route has too many obstacles and risks.

“They need to move quickly, perhaps due to a family situation, financial difficulties, or a chain break.

“At House Buyer Bureau we can offer a straightforward alternative; a cash offer for your property, completed in a matter of weeks.

“For over 15 years, we’ve helped thousands of people achieve a fast and stress-free sale.

“We understand that selling a home can be a stressful experience, and we never put anyone under any pressure to sell.”

Selling to a property-buying professional isn’t for everyone.

The offer you get won’t be the same price as you could get on the open market.

But for anyone who needs speed, certainty, and control, it can be a valuable option.

It eliminates the risk of a sale falling through, the uncertainty of waiting for a buyer, and the stress of managing the traditional sales process.

The decision of how to sell your home is a personal one

Whether you choose the traditional route or explore alternative options, understanding the market, presenting your property effectively, and being prepared for negotiation are crucial steps to beating the odds and achieving a successful sale.

And if the coin toss of the open market feels too risky, property buying professionals like House Buyer Bureau offer a way to take control and ensure a swift, certain outcome.

Find out more about selling your home through the House Buyer Bureau on the website here.