Great North Run digital travel ticket launches on Nexus Pop App for first time
A new digital travel ticket has launched ahead of this year’s Great North Run.
The £6.50 Great North Run Day Rover gives customers unlimited travel on Metro, buses and the Shields Ferry, and is available to buy through the Pop App for the first time ever.
The digital ticket is ideal for people who plan to travel by a combination of bus, Metro and the Shields Ferry during the event, which takes place on Sunday, September 13.
It is on sale through the Pop App, with the £6.50 price subsidised by North East Mayor Kim McGuinness.
Metro operator Nexus said the product, which is available on both iOS and Android smartphones, will save people time and help beat the queues at Metro ticket machines.
Helen Mathews, commercial director at Nexus, said: “We are delighted to launch a digital version of our popular Great North Run Day Rover this year.
“This is the first time that the product has been available in this way.
"Customers can buy it through the Pop App and all their travel is stored digitally on their smartphone.
“It is ideal for anyone taking part in the event, or spectating, offering unlimited travel on Metro, buses, the Shields Ferry and some local rail services.
“For runners and spectators alike, it offers flexibility and will save you time in the queue when it is really busy.
"If you’re a runner, then you don’t need to worry where your travel ticket is after the race, it will be stored safely on the Pop App on your phone.”
A paper version of the Great North Run Day Rover, also priced at £6.50, is available to buy from Metro ticket machines ahead of the event.
It is valid on the Tyne and Wear Metro, the Shields Ferry, buses in County Durham, Northumberland and Tyne and Wear and Northern trains between Sunderland and Blaydon.
Nexus will not be selling its Great North Run wristbands this year, with the Pop App digital ticket option taking their place.
Customers just travelling by Metro should use Pop Pay As You Go on their phone or smartcard and will still have their fares capped at £5, thanks to the Mayor’s Fares.