Sunderland school pupils hit back of the net in mascot shoes design competition

Pupils at a Sunderland school have scored after winning a competition to design new shoes for Sunderland AFC's official mascot.
Winners Savanna Shoes from Mill Hill Primary School.Winners Savanna Shoes from Mill Hill Primary School.
Winners Savanna Shoes from Mill Hill Primary School.

Over 80 primary school pupils took part in a special celebration event this week at the Beacon of Light as part of Foundation of Light’s Samson Shoes enterprise programme.

The 10-week programme guides pupils through the basic principles involved in taking a product to market including, pricing, market research and promotion to develop new shoe ideas for Black Cats mascot Samson.

Pupils from Mill Hill Primary and Coxhoe Primary School with Danielle Lane Premier League Primary Stars Education Coordinator for the Foundation of Light.Pupils from Mill Hill Primary and Coxhoe Primary School with Danielle Lane Premier League Primary Stars Education Coordinator for the Foundation of Light.
Pupils from Mill Hill Primary and Coxhoe Primary School with Danielle Lane Premier League Primary Stars Education Coordinator for the Foundation of Light.
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Delivered in schools, the pupils worked in teams to produce a presentation that they performed in front of a panel of judges.

The winners were ‘Savanna Shoes’ from Mill Hill Primary School, who wowed the judges with their design and features.

Pupils from Mill Hill and Coxhoe Primary School in County Durham attended the event at the Beacon.

Speaking about the event, Patrick Hair, Assistant Head Teacher at Mill Hill Primary School said: “Sessions in school were well planned and the resources were great.

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"I was very pleased with the organisation and the delivery of the programme.”

Danielle Lane, Premier League Primary Stars Education Coordinator for the Foundation of Light added: “All of the pupils have worked really hard throughout the 10-week programme. Every presentation was creative and I would like to thank all the schools for attending today.”

Samson’s Shoes is part of the Foundation of Light’s portfolio of programmes for Primary Schools that are available in Sunderland, County Durham and South Tyneside.

For more information about Samson Shoes contact [email protected] or call 0191 563 4833.