LIFE-SAVERS are urging Wearsiders to help save a life by giving blood.
Last week, the Echo made a heartfelt plea to give the gift of life when we launched our Chloe’s call-up campaign, asking readers to sign up to give blood to help keep little Chloe Gray and other sick babies alive.
The 14-month-old, who suffers from Diamond Blackfan Anaemia, has to have a life-saving blood transfusion every four weeks.
Tyne and Wear Fire and Rescue Service already hosts a donation unit up to four times a year, giving staff the chance to easily give blood while at work.
Beverley Hill, assistant resources manager, said: “Fortunately, many of us will never have to experience a situation where we need a life-saving transfusion, but many people need blood every day and we must never underestimate the importance of giving blood. The majority of people can give blood without any detrimental effects to their health, and it could mean the difference between life and death for someone else.”
Another Sunderland-based business that understands the importance of giving blood is Gentoo.
The housing group hosts blood donor sessions for staff at its Doxford Park base.
Spokeswoman Sarah Todd said: “Giving blood is a valuable thing to do and we always find there is a high demand on the day of doing it.”