Young Sunderland artist comes up with new safety slogan

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A YOUNG artist has come up with a wise way of promoting road safety.

Nathan Keogh’s poster is helping to provide a focal point for Child Safety Week, which runs until the weekend.

Pupils across the city were invited to enter the competition, organised by Sunderland City Council’s Accident Prevention Strategy Group, to design a poster and slogan warning children and young people about the dangers of crossing the roads especially in the darker nights.

Nathan, a pupil at Bexhill Academy, came up with the idea of an owl in a high-visibility jacket, and the slogan ‘Stay Safe, Stay Bright’.

His winning design has been printed on hundreds of posters which are being displayed in schools and children’s centres across Sunderland.

The 11-year-old, who lives in Town End Farm, was presented with a copy of his winning poster during a visit by the authority’s Go Smarter to Schools campaign road safety mascot, Strider.

Nathan said: “My favourite lesson in school is art so when I found about this competition I was really excited. I wanted to use the owl because it is our school logo and I know that owls’ eyes are adapted to see in the dark.”

“I’m very proud that my poster won the competition and will be displayed across the city. I hope my poster will help children to stay safe on the roads.”

Suzanne Gamble, Nathan’s Year Six teacher, said: “Nathan’s poster is brilliant and sends a very clear message to children about staying safe on our busy roads.

“I particularly like how he included our school logo, the owl, in such a captivating way.

“All the staff and children at Bexhill Academy are extremely proud of Nathan’s achievement and we hope it will have a positive impact on the safety of children in the city.”

Cabinet member for city services, Councillor James Blackburn, said: “Getting children and young people in our schools involved in thinking about road safety, and then coming up with their own ideas of how to get the message across, is vital if we are to succeed.

“Competitions like this are a fun way to promote some very important road safety advice, and I’d like to congratulate Nathan and everyone at his school on his fantastic winning design.”