A MASKED knifeman dressed in head-to-toe combat clothing threatened a shop worker before fleeing with cash.
The thief walked into William Hill bookmakers in Hendon’s Tower Street.
Carrying a knife, he walked up to the counter and threatened the member of staff, who was alone at the time, before demanding the cash and making off.
The shopworker was shaken by the ordeal, but otherwise unhurt.
Police are now appealing for witnesses to the robbery, which happened at 6.30pm on Thursday, to come forward.
Det Sgt Andy Richardson, of Northumbria Police, said: “We’re doing everything possible to trace the man involved, who was wearing a distinctive camouflage jacket and trousers.
“Someone will know who this man is or will have seen him in the area either before or after the robbery took place. I’d ask any witnesses or anyone with information to contact us as soon as possible.”
William Hill refused to comment on the robbery.
Earlier this month, the Coral bookies in the city’s Chester Road was robbed by a man threatening staff with a plank of wood.
On Monday, December 2, at 7.35pm, the man demanded staff hand over money.
No-one was hurt in this raid either, but staff were left shaken.
Anyone who has information about the latest offence is asked to contact Northumbria Police on 101, quoting reference number 1118 12/12/13, or Crimestoppers anonymously on 0800 555 111.