Asda has announced yet more festive cheer for drivers, by slashing the price of unleaded petrol to less than £1 a litre this weekend.
Drivers filling up at any of Asda’s 277 filling stations across the country will only pay 99.7p per litre for unleaded and 103.7p per litre for diesel across the weekend
The prices will take effect tomorrow and last until Sunday as the supermarket giant steps up its festival petrol price war.
It is the second fuel price cut this week, and will apply to every one of the retailer's filling stations around the UK.
On Monday, Asda will revert to 101.7p per liter for unleaded and 104.7p per litre for diesel.
Andy Peake, Asda’s senior petrol director, said: “For the second time this week we’re giving drivers a festive fuel boost and investing in a further price drop.
"We’re adding a further boost by investing in a three-day fuel-price drop, meaning drivers can now benefit from fuel as low as 99.7p per litrel in the crucial run-up to the festive period.
“We know our competitors are likely to follow, but Asda don’t have a postcode lottery on fuel, meaning no matter where customers live, they will benefit from the same fuel price at every single one of our filling stations."
Asda first cut fuel below £1 at the end of November and received strong feedback from customers who said they would welcome something similar nearer Christmas.