ABOUT 70 jobs are up for grabs with the opening of Sunderland’s massive new Primark store.
The fashion chain has confirmed the £15million High Street West development will open its doors for the first time on Saturday, November 17 – in time for the Christmas rush.
Adverts for the newly-created posts appeared in the Echo this week.
City bosses hope the new store development – which has also seen the creation of a new gateway to the Bridges – will provide a major boost to trade in High Street West.
The plans for a three-storey store and new Bridges’ entrance won overwhelming support from city centre shoppers when they were originally unveiled in October 2010.
More than 80 per cent of people asked for their opinions on the proposals said they believed the development would improve the area.
A further 78 per cent said the scheme would attract more people to the city.
Now Bridges boss Andy Bradley is predicting a bumper Christmas on the back of the centre’s third high-profile opening in close succession.
Outdoor wear specialist Superdry is already up and running in the centre and there are plans to introduce other big brands during the next few months.
Adding more household names would be a major draw just in time for Christmas, said Mr Bradley.
“It is fabulous, especially coming so soon after Superdry opening,” he said. “It is a great result.
“Primark will be a huge boost to trade. We are going to be attracting more people and from further afield.”
The building work in High Street West has been completed, with the store now being fitting out.
A November opening date will mean the Primark scheme has gone from drawing board to reality in less than two years.
It was in January last year that council planning bosses indicated they wanted to give the proposals the green light.
At 60,000sqft, the three-storey store will be double the size of the present Primark store in Fawcett Street.