MUSIC promoter turned author Geoff Docherty will be signing copies of his books in Sunderland this weekend.
He brought the cream of the 1960s and 70s music scene to the city.
Geoff, who lives in Sunderland city centre, wrote about his experiences in A Promoter’s Tale and Three Minutes of Magic.
He put Sunderland on the musical map handling rock royalty such as Pink Floyd, The Who, Led Zeppelin and Tyrannosaurus Rex.
Geoff’s sell-out events saw revellers flocking to the Bay Hotel and later the Locarno ballroom, which will soon be the site of a new supermarket.
Radio One legend DJ John Peel declared Rod Stewart and the Faces at the Locarno in 1973 his all-time favourite gig.
The Newcastle Road building, which closed in December after nearly 50 years in business, is being dismantled to make way for a Tesco store.
Geoff is auctioning off the collection of musical history picked up while booking the biggest names in the business.
Among the treasured hoard are tickets for the premiere of Led Zeppelin’s film The Song Remains the Same and autographs from The Who when they played Sunderland in 1969, which all will be handed over to Bonham’s auctioneers in London.
Geoff will be at Waterstones in The Bridges between noon and 3pm on Saturday.