STACK Seaburn lights up big screen to support Christmas single release inspired by 2020

Over the summer, Will Jennison entertained diners as part of the daily live music offering at STACK. The venue has had to close for everything but click & collect as part of Lockdown 2, but the venue put Will back on the big screen to help promote his Christmas single release.

Will has released his festive song, This Year, which is available now to stream and download across all major platforms.

He’s also been backed by Grammy Award-winning producer, Eliot Kennedy, who has worked with stars such as Take That, Spice Girls, Bryan Adams and Gary Barlow.

Eliot, who also worked as a Talent Director on ITV’s The X-Factor, said: “I first came across Will and his band when he was a warm-up act at a Take That tribute show at Newcastle City Hall. When I heard Will sing one of his own original songs, Move, I was blown away.

"Will really is the real deal, his music is rock in origin with a good dose of punk-pop and classic song writing. An amazing guitarist and singer, he is going to be a big noise.”

The new single, This Year, which is produced by Sunderland-based ISG Global Music alongside Peter Waite, poignantly addresses the current global situation, capturing the uncertainty the pandemic has caused.

Will said: "This Year is written from an unnamed character's perspective, of which I hoped everyone listening could pull bits and pieces from that relate to them, I know I can. It starts at the end of 2019, with our character considering how 2020 will go with his friends and family, and making a personal goal to ensure he makes 2020 'his year', obviously unaware of what was to come.

"Covering subjects such as loneliness, loss, and the frustration of not being able to see loved ones, it also conversely touches on that permeating element of hope that eventually, we will be past everything which has caused such uncertainty and distress in 2020. Our final chorus considers that we will have another chance of fulfilling our personal goals and aims in 2021, with a bit of luck."

Related: 15 family-friendly activities happening in Sunderland this Christmas.

This Year follows on from Will’s previous single release, Our Summer, which was his most successful release to date with over 23,000 streams.

Paul Waite, Director of ISG Global Music, said: “We are delighted with Will Jennison’s new single This Year, it is rare that such stage presence is backed up with outstanding musicianship, but that’s exactly what you get with Will. He’s a star in the making and has established a firm following of fans thanks to his blend of feel-good songs, confidence, and showmanship, we are extremely proud to have him with us at ISG Global Music.”

Will Jennison’s first EP, Still Young, the first of three planned EP’s was released in February 2020, produced by ISG Global Music alongside Peter Waite and Eliot Kennedy. The EP featured four new singles, Still Young, Are We Dreaming, Something About You and Spotlight.

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