Get into the theatre habit

Stars of current Sunderland Empire hit Sister Act Michael Starke and Denise Black helped to launch the new ATG Theatre Card.
Stars of current Sunderland Empire hit Sister Act Michael Starke and Denise Black helped to launch the new ATG Theatre Card.
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SISTER Act stars are hoping people will get in the habit of a new bonus scheme.

During the show’s run at Sunderland Empire, Michael Starke, from Brookside and The Royal, and Denise Black who used to be in Coronation Street, lent a hand to promote the new Ambassador Theatre Group (ATG) Theatre Card.

The scheme – the first UK-wide theatre card – offers benefits that customers can use in their local theatre, other ATG theatres in major cities, including West End venues, including priority booking, ticket offers and drinks savings.

Members will also have the chance to attend special events such as launch nights and questions and answers with cast and creative teams.

Howard Panter, ATG joint CEO and creative director, said: “The unique feature of the ATG Theatre Card is that it gives our loyal customers exclusive access to benefits and special offers across our entire portfolio of UK venues including 12 in the West End.”

The ATG Theatre Card costs £30 and allows customers to buy up to four tickets per show.

There is also one website address and one telephone number for all ATG Theatre Card members, www.atgtickets.com/theatrecard and 0844 871 7633.