Dick Advocaat says there will be pressure on Sunderland at every stage of this season – not just this weekend’s opening home clash against Norwich City.
Even at this tender stage of the campaign, the spotlight has been put on Sunderland after the manner of their dire display in the opening day defeat at Leicester City.
Sunderland face another of those sides expected to be in or around them in the bottom half of the table on Saturday, when newly-promoted Norwich – who lost on the opening day themselves – visit the Stadium of Light.
But with remaining in the Premier League the first and foremost priority for Sunderland this season, head coach Advocaat believes there will be no let-up at any stage of the campaign for the Black Cats.
Advocaat said: “It’s put pressure on next week, but there’s pressure on every game.
“That was last year and it will be the same this year.
“Hopefully, everyone understands that.”
Advocaat admits he was taken aback by the depths of Sunderland’s display at the King Power Stadium after the Black Cats collapsed following the opening goal, and could easily have succumbed to a heavier margin.
The former Holland manager is looking for a vast improvement this weekend and wants his team to have far more tempo and purpose when they are in possession.
“Anger and frustration are the right words (after Leicester)” he said.
“I did not see it coming in the last four or five weeks.
“Except for the first 10 minutes – when we had the chances to score, and you have to score at this level, and then there was the first goal.
“It’s always nice and easy with the ball, but it needs to be quicker and sharper.
“It wasn’t there on Saturday.
“The whole team was slow, not sharp, not in the game.”
Norwich go into Saturday’s game also on the back of a defeat, having lost 3-1 at home to Crystal Palace.