SUPERMARKET workers turned superheroes for the day to raise money for a children’s hospital unit.
Staff at Sunderland’s Asda superstore in Leechmere wore their pants over their trousers and donated cakes for a bake sale, to fundraise for portable pain distraction units for Sunderland Royal Hospital.
Charity The Children’s Foundation’s is running an appeal to kit out the hospital children’s unit with the hi-tech machines, which allow children to use interactive software to control the images using their senses, comforting them during treatment.
The fun day comes after Asda staff took part in a zipwire challenge, zooming off the Wearmouth Bridge last month.
Lesley Watson, Asda Superstore community life champion, said: “After the zipwire event in May, we raised £355 towards our target and we are going to support The Children’s Foundation’s appeal for the Sunderland Royal throughout the year, with different events leading up to Christmas. We had a superhero day and bake sale where some of our colleagues dressed up as their favourite superheroes – stacking shelves and working the tills. One Asda colleague, Sarah, spent about 12 hours creating the beautiful Superhero cakes and cupcakes.”
There was also an in-store demonstration of the Vpod pain distraction units, which use 3D technology.
Lesley added: “The equipment is so clever and you become mesmerised by the 3D images that whizz past you – it’s so clear to see how the children are going to be distracted from their painful procedures.”
Natalina Sutherland, community fund-raiser at the Children’s Foundation, has been leading the appeal in Sunderland.
She said: “We had so much support for this appeal already, but having Asda involved throughout the year, with different in-store events, is going to help us raise awareness in the area.
“The next event is a family funday on Sunday, August 3, with a beach theme – there will be face painting, afternoon tea, as well as having the Asda management in stocks. I know the staff are excited about this. ”
To make a donation towards the appeal, visit http://uk.virginmoneygiving.com/TCFSunderland.