WOOLLY wearers are being invited to wrap up to raise money for the elderly.
Age UK Sunderland is urging people to get involved in this year’s Bobble Day.
The annual event, to be held on Friday, February 8, aims to raise cash to help make the winter warmer for older people and give advice on ways of keeping cosy.
In addition to pulling on their woollens in return for sponsorship or donations, supporters are invited to host a tea and coffee morning, offer bacon sandwiches or serve hot toddies or mulled wine.
Age UK Sunderland director Alan Patchett said: “Whether people join us at our Bobble Day Fun Day or organise their own winter warming activity, everyone will be helping to raise vital funds for people in later life.
“We want to encourage as many people as possible in Sunderland to get involved and help us to warm up Britain this winter.”
Age UK Sunderland will be running a series of activities, including quizzes and competitions, at its centre in Stockton Road, from 10am until 1pm.
Staff will also be handing out free winter health advice packs and offering information on heating grants and energy efficiency.
The organisation is calling for those who are unable to attend to raise money in their own way – whether it be wearing old woollies to work or by holding a coffee morning.
Age UK fund-raising director Paul Farthing said: “There is no doubt that Bobble Day is a great way to have fun.
“Nonetheless, there is a serious issue at its heart.
“This winter as many as 25,000 older people could die needlessly because of the cold.
“That’s around 200 preventable deaths a day.
“Moreover, February is often one of the coldest months of the year and many older people will be suffering.
“By getting involved in Bobble Day people in Sunderland can help us combat the problems that too many older people face in winter.”
Age UK Sunderland will be giving out fluffy bobbles for a suggested donation of £1.
Money raised from Bobble Day 2013 will go towards Age UK’s Spread the Warmth campaign.