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Wimbledon technology comes to Sunderland

( from left) Dave Smith, chief executive of Sunderland City Council; Simon Pendlebury, VP enterprise North business at IBM UK, and Coun Harry Trueman, deputy leader of Sunderland City Council.

( from left) Dave Smith, chief executive of Sunderland City Council; Simon Pendlebury, VP enterprise North business at IBM UK, and Coun Harry Trueman, deputy leader of Sunderland City Council.

SUNDERLAND Software Centre served up an ace exclusive, thanks to IBM.

The software giant treated businesses and members of the public from across the North East to a glimpse of its Wimbledon technology, as part of a special event showcasing software innovation.

IBM showed off its cutting edge SlamTracker, which allows in-depth match analysis to helps viewer get an up-to-date sense of how a match is unfolding, as well as its new mobile technology, with a official iPad, iPhone and Android apps for the 2014 Championships.

The app offers a personalized Wimbledon experience that makes it easier to access live scores, results, news, live blog, photos, live video and radio, video highlights, and much more. As well as businesses, local schools were invited to the event, to enjoy interactive sessions that showed off SlamTracker.

Sam Seddon, Wimbledon client and program executive for IBM, said: “The Wimbledon Championships allow us to demonstrate how these same cloud, analytics, mobile and social capabilities are being used by IBM clients globally.

“The technology is fascinating to tennis fans and software enthusiasts alike. The software used in SlamTracker collects and processes complex data at high speed, converting that into facts and stats portrayed as attractive imagery and infographics – it’s something that really has transformed people’s viewing experience. And it’s great to be able to showcase this from a building that is home to the city’s burgeoning software community.”

The event was the first to be held in the centre’s Business Lounge, an open-access ‘drop in’ point for business people in the city to work from.

City council leader Coun Paul Watson said: “The event was a unique opportunity for people to come along to the city’s paramount software hub and find out about technology that really has changed the face of one of the nation’s favourite tournaments, Wimbledon. Sunderland is well established as a place for software and technology, and hosting events like this is a real privilege for both businesses in this sector and of course the public too, who get to see some of the most cutting edge software around.”

 

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