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Sunderland schoolgirls launch their own fashion line

Co-owner of 100% Essex, Laura Etheridge with 9 year old's, Jaycee Pink and Morgan Straughan with their very own clothing line,

Co-owner of 100% Essex, Laura Etheridge with 9 year old's, Jaycee Pink and Morgan Straughan with their very own clothing line, "Pixie Pink Couture" which is on sale in the shop on Chester Road.

 

A SPRINKLING of pixie dust has turned two youngsters in fashion designers.

Jaycee Pink and Morgan Straughan, both nine, from Plains Farm, have launched their own clothing line Pixie Pink Couture.

The girls have been combining their budding talents with hobbies to create the fashion line, that is now being stocked by 100% Essex, in Chester Road, Sunderland.

Jaycee’s mum Amy Pink said: “Jaycee and Morgan have designed the line, picking clothes and putting it together.

“They know what they want and they draw pictures of what they would like on the T-shirts.

“It was just a hobby, but 100% Essex said they would like to stock it because it is just like what they wear in Essex.

“Jaycee and Morgan are talking about making a range for dogs now, and Morgan wants her dad to start making doggy kennels.

“They got the name from Jaycee’s miniature Jack Russell, Pixie Pink.”

The clothing line for young girls has a range of tops, skirts and dresses – all hand picked by the girls. Amy said they even started to design a website they could sell the clothes from.

Jaycee, who goes to East Herrington Primary School, said: “I’m really excited to see it in the shops. I like clothes, shoes and doggy wear.

“I dance as well and I’m going to sell dance wear. I pick everything.

“I dress my dog up lots and my friend loves dogs and she wants to get her dad to make the dog kennels.”

Entrepreneur Amy, 31, said the girls, who have been working together on the project for a few months, are both really keen to learn and do something practical.

“They are learning all the time, making things and getting skills that will help them.

“It helps them for the future and it is important to inspire these young people and it is so easy to do that now.”

Pixie Pink Couture will have an official launch day at 100% Essex on December 8 with a fundraising event for the Grace House Appeal.

Laura Etheridge, 36, part owner of 100% Essex said: “I’ve only had them in a few weeks but they are selling well, and I’m looking forward to the launch day.”

Twitter: @Monica_Turnbull

 

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