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New look for Sunderland-built Juke

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THE Juke has had a facelift.

The Sunderland-built Nissan’s new look was unveiled at the Geneva motor show yesterday.

Among the improvements are a new design at the front and back, a downsized 1.2-litre turbocharged engine and a revised 1.6-litre DIG-T engine. There is also improved four-wheel drive and alloy wheels.

Guillaume Cartier, senior vice-president, sales and marketing for Nissan in Europe, said: “We stunned the industry with Qashqai, the original crossover, and we’ve done it again with Juke.

“If anything, Juke is even more daring and different than Qashqai and appeals to a younger, more out-going audience.”

“The changes we have made to the Juke will extend that appeal even further to cement Nissan’s position as the leading brand in the crossover market.”

When it arrived a little more than three years ago, the Juke became the second all-British Nissan.

It was conceived at Nissan’s design centre in Paddington, developed at the engineering base in Cranfield, Bedfordshire, and built at the Sunderland plant.

The Juke is the leading seller in its market segment, clocking up 420,000 sales in less than 40 months.

The relaunch of the Juke comes at the start of a busy year for Nissan, with 14 new model launches and an industrial investment of more than two billion euros. High demand, coupled with new and revised vehicles, means the Sunderland plant is working round-the-clock.

 

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