FASHION guru Jeff Banks has officially opened his store at Dalton Park.
The designer, pictured, was at the outlet on Saturday where he also offered style advice.
Jeff, who opened the first ever concession store in the UK in Fenwicks in Newcastle in 1965, said: “It’s great to be working with Dalton Park.
“People here in the North East are more fashionable than in London, they like to dress up more and I admire that.”
Shopper Graeme Richardson, 23, from Hetton, was styled by Jeff.
The civil servant, who works at the Inland Revenue in Washington, said: “He put me in a pair of white jeans. I would never have opted for white jeans but they look great. I can’t wait to see my friends’ faces when I turn up on a night out in them. I think they’ll be shocked.”