Apprentice star Katie’s story brought to book

Apprentice star Katie Bulmer-Cooke with her new book No Added Sugar.
Apprentice star Katie Bulmer-Cooke with her new book No Added Sugar.
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Apprentice star Katie Bulmer-Cooke has been brought to book.

The fitness enthusiast turned award-winning businesswoman and reality TV star has written her autobiography – No Added Sugar.

Katie on The Apprentice TV show.

Katie on The Apprentice TV show.

The mum-of-one admitted she was nervous about committing her story – and her innermost thoughts and feelings – to paper.

But she has been delighted with the response.

“It’s about my life, my time on The Apprentice and how I built my business,” she said.

“I was quite nervous about it because I am quite a private person and don’t tend to shout a lot about my family and my personal life on social media, but I have shared quite a lot in this book.

I have shared the mistakes I have made in business and I have shared everything about the Apprentice and what I really thought.

Katie Bulmer-Cooke

“I have shared the mistakes I have made in business and I have shared everything about the Apprentice and what I really thought.’’

Katie, who scooped the New Business of the Year trophy at the Sunderland Echo Portfolio Business Awards 2012 for her online personal fitness and training business The Little Black Dress Club in 2012, was among the line-up for the tenth series of BBC1’s smash hit series The Apprentice.

Describing her business style as ‘like a little stealth bomber that flies under the radar and smashes the competition before they’ve even realised I’m here,’ she performed well, making it though to the later stages of the competition and only exiting shortly before the final.

And even as he uttered those immortal words, “You’re fired,” Lord Sugar had kind words for Katie, calling her ‘Miss Common Sense’ and ‘a good organiser.’

TV stardom was just the latest step in a remarkable business journey which has seen the 29-year-old from Ashbrooke establish her own internationally-successful business, be named UK Fitness Professional of the Year 2013 and even picked as High Street giant Argos’s resident health and fitness expert.

Katie has been pleased by the reaction to her first venture into print.

“The response to it has been pretty good,” she said.

“It has had really good feed-back so I have been very happy with it.”